In-Context Creative Previews
Contextual Advertising
Reach scientists while they consume relevant research.
Show them what they need, in exactly the right context. Sell more product.
Contextual Advertising
More than one million life science and biomedical articles are published every year, and researchers spend hours scrolling through them to find data relevant to their projects.
If you’re not engaging with them at the source, you’re missing a perfect opportunity to generate new demand for your products.
In-Context Creative Previews
Contextual Targeting PDF with Forecast and Article Samples
Contextual Targeting PDF with explanations
Contextual Targeting setup screen, using Synonyms
Detailed Forecasting of Inventory Availability
Create screenshots of the client creative on a live page, with highlighted keywords
Keyword Suggester provides help finding alternative keywords
Create awareness early in your sales funnel by identifying the literature your ideal prospects read, and displaying banner ads next to scientific journal abstracts or full texts having significant contextual overlap with the product or service you’re marketing.
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In-Context Creative Previews
In-Context Creative Previews
Contextual Targeting PDF with Forecast and Article Samples
Contextual Targeting PDF with explanations
Contextual Targeting setup screen, using Synonyms
Detailed Forecasting of Inventory Availability
Create screenshots of the client creative on a live page, with highlighted keywords
Keyword Suggester provides help finding alternative keywords
Contextual Advertising
Minimize overhead while generating long-term visibility for your product.
Our customizable platform means your campaigns are tailor-made for your product, your brand and your business goals, and because our services align seamlessly with your existing processes, you have full transparency to all of your campaigns and the ability to modify your campaign parameters as needed to reach a new or broader audience.
Schedule A Call
Schedule A Call
https://calendly.com/pubgrade?hide_event_type_details=1&primary_color=00692f
We are using Calendly as a service provider to manage scheduling of call slots directly through our website. By clicking the button below to proceed, you acknowledge your consent to embed their functionality into our website. Alternatively, please visit our Contact Form or review our Privacy Policy first.
Precision & Transparency
Maximize impact, reach and transparency of your digital advertising.
With PubGrade you can:
- Benefit from the highest-precision contextual targeting & campaign forecasting tools available
- Specify your targeting context using keywords, phrases, Boolean logic, and frequencies, or choose from AI-generated synonyms & suggestions
- Generate inventory forecasts on-the-fly – with great clarity into available impressions and suggested targeting
- Reach one of our scientific consultants, who are available on-demand at every stage
- Access unparalleled levels of reporting transparency and granularity
Schedule A Call
Schedule A Call
https://calendly.com/pubgrade?hide_event_type_details=1&primary_color=00692f
We are using Calendly as a service provider to manage scheduling of call slots directly through our website. By clicking the button below to proceed, you acknowledge your consent to embed their functionality into our website. Alternatively, please visit our Contact Form or review our Privacy Policy first.
Your Workflow to Success
1. Context
Your campaign message is converted into a contextual targeting setup that selects only the most relevant research articles.
2. Forecasting
We then estimate the available impression volume for your contextual setup and provide detailed targeting & forecast information.
3. Launch
Just provide your campaign creative and the landing page URL - we'll take care of the rest. Getting ready for Launch!
4. Reporting
Get real-time insights into your campaign performance and comprehensive reporting documents through our Campaign Monitoring service.
5. Optimization
As data and insights come in, make them actionable and adjust targeting parameters to contexts that work best.
Advertiser Testimonials
Miltenyi has been working very closely with PubGrade’s team for many years. We are super satisfied with their outstanding service and support. The setup of our contextual advertising campaigns, monitoring and consultation is purely great. Our banner campaigns bring us a great amount of traffic to fulfill our performance goals. There are rarely service providers with this excellent range of expertise and knowledge. We appreciate our long-term partnership and are excited to intensify it even more in the coming years.
Isabelle Haake
Team Coordinator Digital Advertising & Social Media at Miltenyi Biotec
We have been cooperating with PubGrade for almost ten years. Their contextual targeting is an excellent solution, displaying our ads next to relevant articles to reach our most promising prospects wisely. In addition, their Campaign Monitoring platform brings in great transparency and reporting in real-time. The amazing team constantly make valuable suggestions, help to manage and optimize campaigns professionally, and deal with publishers for us to save us a lot of work and time. They have been always trying to make the best out of our budget and get the best setup for our goals. We sincerely appreciate their work and support over the years.
Lin Geng
E-Commerce Manager at Sino Biological
Working with PubGrade has been an amazing experience. Their platform has helped us grow our business and bring new products to market with precision. What really stood out to us was the support we received - our account manager provided highly valuable input and showed a deep understanding of our market and customers. With Pubgrade's expertise in Life Sciences and customized targeting capabilities, we were able to see real results quickly. We highly recommend Pubgrade to anyone looking to grow their business in this industry.
Michael Ries
Head of Marketing at Cube Biotech
The level of service and support PubGrade offers is exceptional. Our Account Manager is a scientist who understands our target audience, and we worked closely with them throughout the initiation of our marketing campaign. They offered us transparency, and we could see the types of articles our ads would target before committing to the campaign, which is of huge strategic benefit. Also, the contextual advertising works. Within a week of launching our campaign, we generated qualified leads on our landing page that closely matched our target personas.
Adam Thomas
Senior Product Marketing Manager at bit.bio
We highly appreciate the streamlined and straightforward relationship we have with PubGrade. Their focus on results has been particularly valuable to us. Working with PubGrade has not only reduced the internal resources required to manage our banner ad campaigns but has also significantly increased the efficiency of our ads, as evident from the click-through rates on various publisher websites.
Caroline Cousquer
Senior Marketing Manager, EMEA at Takara BioPut The Power Of Our Platform To Work For You
We offer one powerful platform enabling multiple solutions that will impact and influence key elements of your marketing and sales strategies.
Schedule A Call
Schedule A Call
https://calendly.com/pubgrade?hide_event_type_details=1&primary_color=00692f
We are using Calendly as a service provider to manage scheduling of call slots directly through our website. By clicking the button below to proceed, you acknowledge your consent to embed their functionality into our website. Alternatively, please visit our Contact Form or review our Privacy Policy first.
Frequently Asked Questions
Send us information about the product or service that you want to advertise. The information can be, for example, a link to the product/service page, a brochure, or a short description. Our team will get back to you with the contextual setup for your inquiry, including the number of articles and impressions to estimate potential reach, URLs to example articles, and mock screenshots.
Yes, you will be able to see your campaign performance live in our Campaign Monitoring dashboard whenever you want. If needed, you can also generate reporting documents ad hoc (PDF/PPT/XLSX). Besides the parameters typically listed in ad campaign reports, you will have access to information such as click heat maps, time-in-view, viewability, organization reporting, and reports on non-human traffic (which we don't charge you for).
Absolutely! The effectiveness of a campaign depends on how it is crafted. What message do you plan to proactively tell and to whom? We can consult and help with granular customized targeting, setup, monitoring, and reporting. These are the aspects where PubGrade makes a difference. For many companies, especially on a tight budget, running ad campaigns without PubGrade's cross-publisher targeting feature wouldn't be possible. We enable advertisers to initiate business with publishers, societies, and associations.
Our partners publish thousands of journals with millions of articles, generating millions of touchpoints with specialized audiences every day. With PubGrade, every ad campaign has a customized audience depending on your individual needs. Our team helps you to generate targeting setups suited to the goals of the envisaged campaigns. Within minutes, our platform will let you know the number of relevant articles and total as well as free impressions for this setup. This information will enable you to estimate your share of voice.